Reporting
Voice-of-Field Codex
Structures qualitative field notes into a searchable codex tied to accounts.
Overview
Account leads paste notes, call summaries, and visit impressions. The codex tags themes without pretending to be full NLP magic — transparency about manual review steps is front and center.
5 weeks · Hybrid · from SGD 9,200
Hannah Irfan
Insight designer with ethnography training applied to B2B contexts.
Included capabilities
- Theme tags you control
- Reviewer queue with SLA labels
- Link back to renewal brief exports
- Weekly digest of emerging themes
- Plain CSV backup anytime
Outcomes teams track
- Qualitative memory that survives handovers
- Better prep for on-site visits
- Fewer "I think someone heard this" moments
Experience notes
Reviewer queue made qualitative work feel operational instead of heroic.
Questions
Is this automated sentiment?
Lightweight suggestions only; humans confirm tags for the first two months minimum.
Languages?
English-first; other languages need a scoped pilot with your reviewers.
What is not promised?
We do not claim to capture every nuance of voice tone from transcripts alone.